web pr

Search engines such as Google, Yahoo and Bing have rapidly become the principle means by which consumers find and gather information on businesses, campaigns, products and services, so it’s no surprise that public relations has followed suit and also moved online.

Web PR is a mixture of socially influential, creative and technical strategies, designed to increase the volume of qualified traffic to your website through search engine optimised- press releases, and to attract positive attention to your campaign or brand by contributing to article directories, blogs, forums, and social networks.

As essential as it is to grab that all important online exposure, it is just as valuable to keep your ear to the ground. Online reputation monitoring and management is a fundamental aspect of internet-based PR that will help you keep up to date with what the marketplace is saying about your brand or campaign.

Call us on +44 (0)845 475 4150 or contact us online if you think we can improve your online marketing strategy using web-based PR.

1 Whitley Brook Court Marsh Lane Lower Whitley Warrington Cheshire WA4 4EY